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Brand Partner Program
Rules & Regulations

These Rules & Regulations form an integral part of the CHEVIN Brand Partner Program Terms and Conditions and are binding on all Brand Partners and applicants. In the event of any inconsistency between these Rules & Regulations and the Terms and Conditions, the Terms and Conditions shall prevail unless CHEVIN expressly states otherwise.

1. General Conduct

1.1 Brand Partners shall conduct themselves honestly, ethically, and professionally at all times – both in their personal conduct and in all promotional activities carried out in connection with the Program.

1.2 Brand Partners shall not engage in any act, omission, or practice that may harm the Program, CHEVIN, its brand, its Members, or its commercial interests.

2. Prohibited Activities and Misconduct

The following activities are strictly prohibited. This list is non-exhaustive, and CHEVIN reserves the right to determine what constitutes prohibited conduct:

  • creating fake, duplicate, misleading, or unauthorised accounts;
  • fabricating registrations, purchases, or user activity;
  • generating non-genuine or artificially inflated transactions;
  • coordinating purchases or registrations for the purpose of generating artificial Commission;
  • exploiting loopholes, system errors, tracking gaps, or technical vulnerabilities;
  • using bots, scripts, automated tools, artificial traffic, cookie stuffing, forced redirects, or similar mechanisms;
  • engaging in collusion, circular transactions, or structured behaviour designed to extract Commission improperly;
  • impersonating CHEVIN, its employees, or its official support channels;
  • making false, misleading, unsubstantiated, or exaggerated claims regarding CHEVIN products, services, or earnings potential;
  • offering unauthorised rebates, hidden incentives, side arrangements, or off-platform benefits that distort the Program’s intended structure;
  • using CHEVIN’s trademarks, logos, domains, or brand identifiers without prior written approval;
  • bidding on CHEVIN-branded keywords or confusingly similar search terms without prior written approval; and
  • collecting, using, or disclosing personal data obtained through the Program for any unauthorised purpose.

3. Social Media and Content Conduct

3.1 General Content Standards

    • All content published by a Brand Partner in connection with CHEVIN must be: (a) truthful, accurate, and not misleading; (b) compliant with all applicable Malaysian laws and regulations; (c) compliant with CHEVIN’s brand guidelines and approved product claims; and (d) compliant with the Malaysian Code of Advertising Practice (MCAP) and the guidelines of the relevant social media platform.
    • Brand Partners are personally responsible for all content they publish, share, or cause to be published, including content created by third parties on their behalf.

 

3.2 Brand Partners must comply with all applicable advertising laws and platform rules when publishing promotional content in connection with CHEVIN, including any disclosure requirements under the Malaysian Code of Advertising Practice (MCAP).

3.3 Prohibited Content
The following types of content are strictly prohibited in any promotional material published by a Brand Partner:

  • Content that makes false, exaggerated, or unsubstantiated claims about CHEVIN products, including claims about health benefits, therapeutic effects, or guaranteed results that have not been expressly approved by CHEVIN in writing;
  • Content that represents CHEVIN products as medicines, treatments, cures, or guaranteed solutions for any medical condition;
  • Content that makes specific earnings or income claims or any guarantee of specific financial returns from participating in the Program;
  • Content that uses misleading, excessive, or coercive fear-based or pressure tactics to drive purchases or sign-ups;
  • Content that contains or promotes hate speech, discrimination, violence, illegal activities, pornographic or obscene material, or content that is defamatory or harmful to any individual or group;
  • Content that disparages, compares unfavourably, or makes negative claims about competing brands or products;
  • Content that reuses or reproduces another creator’s content without permission and attribution; |
  • Content that uses CHEVIN’s name, logo, or trademarks in a way that implies CHEVIN endorses the Brand Partner’s personal opinions, political views, or non-CHEVIN activities; and
  • Content that directs users to competing e-commerce platforms or includes affiliate links for competing brands within the same post.

3.4 CHEVIN’s Right to Request Takedown

  • CHEVIN reserves the right, at its sole discretion, to request that a Brand Partner remove, edit, or retract any content that CHEVIN considers to be in breach of these Rules & Regulations, applicable law, or CHEVIN’s brand guidelines.
  • Upon receiving a takedown request from CHEVIN, the Brand Partner must remove or correct the relevant content within twenty-four (24) hours. Failure to comply may result in immediate suspension of the Brand Partner’s account and forfeiture of Commission.

4. CHEVIN's Rights and Authority

Program Administration

4.1  CHEVIN’s Rights and Authority CHEVIN has the absolute and sole right to: (a) design, modify, suspend, or discontinue the Program or any part of it at any time; (b) determine the Commission structure, rates, eligible products, payout conditions, and any bonuses applicable to each rank; (c) set and revise the criteria for rank qualification, maintenance, and downgrade; (d) approve or reject any Brand Partner application at its sole discretion without providing reasons; and (e) determine what constitutes a Successful Purchase, a valid referral, and a qualifying transaction.

Attribution and Commission Decisions

4.2 CHEVIN has the absolute and sole right to: (a) determine, assign, reassign, override, correct, or decline attribution in respect of any referral, transaction, or customer; (b) validate, withhold, adjust, reverse, or reclaim any Commission where CHEVIN determines that a transaction is invalid, disqualified, or in breach of these Rules & Regulations; (c) set off any amounts owed by the Brand Partner to CHEVIN against any Commission payable; and (d) determine the timing and method of Commission payout.

Content and Brand Oversight

4.3 CHEVIN has the right to: (a) review any promotional content, social media post, advertisement, or other material published by a Brand Partner in connection with CHEVIN (b)require the immediate removal or modification of any content that CHEVIN considers to be in breach of these Rules & Regulations, applicable law, or CHEVIN’s brand guidelines. (c)require that Brand Partners use only CHEVIN-approved product claims, descriptions, and imagery; and (d) revoke any previously granted permission to use CHEVIN’s brand assets at any time.

Investigation and Monitoring

4.4 CHEVIN may, at any time and without prior notice: (a) monitor Brand Partner activity, including but not limited to traffic sources, promotional methods, transaction patterns, social media content, and account relationships; (b) request supporting information including screenshots, links, advertising records, communication logs, or any other relevant documentation; (c) conduct audits of a Brand Partner’s sales records, referral records, and promotional activities; and (d) engage third-party investigators or tools to detect fraud, abuse, or policy breaches.

4.5 Brand Partners must cooperate fully and promptly with any such request. Failure to cooperate may result in immediate suspension, withholding of Commission, or termination.

Enforcement Powers

4.6 CHEVIN may, at its sole and absolute discretion and with or without prior notice, take any one or more of the following actions in response to any actual or suspected breach of these Rules & Regulations or the Terms and Conditions:

    • issue a formal warning to the Brand Partner;
    • suspend the Brand Partner’s account and referral link;
    • permanently terminate the Brand Partner’s participation in the Program;
    • freeze or withhold any pending Commission;
    • reverse or recover any Commission previously credited or paid in connection with disqualified transactions;
    • void affected transactions and remove associated attribution; |
    • restrict or permanently bar the Brand Partner from re-applying to the Program;
    • require the immediate removal of all CHEVIN branding and promotional materials; and
    • pursue legal action, including claims for damages, injunctive relief, or any other remedy available at law.

 

4.7 All decisions made by CHEVIN in connection with the Program – including decisions relating to attribution, Commission eligibility, validation, withholding, reversal, rank management, suspension, termination, and enforcement – shall be final and binding on all Brand Partners, except in the case of manifest error.

4.8  CHEVIN reserves the absolute right to interpret these Rules & Regulations and any aspect of the Program at its sole discretion. In the event of any ambiguity, inconsistency, or dispute, CHEVIN’s interpretation shall prevail and be final, except in the case of manifest error.

5. Irregular Activity

5.1 Without limiting CHEVIN’s broader monitoring rights under Section 4.4, activity may be treated as irregular where it reflects patterns inconsistent with genuine referral behaviour, including but not limited to: (a) unusual spikes in registrations or purchases within a short period; (b) repeated patterns suggesting coordinated or structured buying; (c) abnormally high refund or return rates; (d) repeated disputes or chargebacks; or (e) any other behaviour that CHEVIN considers inconsistent with legitimate promotional activity.

5.2 CHEVIN may, at its sole discretion, investigate, suspend, withhold, reverse, reject, reclassify, or adjust any transaction or Commission that appears to involve irregular activity.

6. Confidentiality and Brand Protection

6.1 Brand Partners shall not disclose any non-public information relating to the Program, including commercial terms, Commission rates, performance data, dashboard data, technical information, or internal communications, without CHEVIN’s prior written consent.

6.2 Brand Partners shall not use, reproduce, modify, or distribute CHEVIN’s intellectual property – including its trademarks, logos, product names, brand assets, and promotional materials – except as expressly authorised by CHEVIN in writing.

6.3 These confidentiality obligations survive the termination of the Brand Partner’s participation in the Program.

7. No Waiver

7.1 Any failure or delay by CHEVIN in enforcing any provision of these Rules & Regulations shall not constitute a waiver of its rights.

7.2 All rights and remedies available to CHEVIN are cumulative and may be exercised at any time and in any order.

8. Amendments

8.1 CHEVIN reserves the right to amend these Rules & Regulations at any time by publishing the updated version on its website, platform, or affiliate portal.

8.2 Continued participation in the Program after any update constitutes acceptance of the revised Rules & Regulations.